❋Our Current 2026 Members❋

BECOME A CHAMBER MEMBER

The Truth or Consequences & Sierra County Chamber of Commerce is proud to represent a diverse network of businesses, nonprofits, and organizations that help our community thrive. Browse our member directory to discover trusted local businesses, explore the services they offer, and support the people who make Sierra County a great place to live, work, and visit.

2026-27 MEMBERSHIP LEVELS

JOIN THE CHAMBER

JOIN THE CHAMBER

RIBBON CUTTING INFORMATION

RIBBON CUTTING INFORMATION

Art & Culture

Rio Bravo Fine Art

Sierra County Arts Council

Geronimo Springs Museum

El Cortez Players

Advertising & Business Services

Sierra County Sentinel

Hersey Photography

#BYBS - Be YOUR Best Self- Virtual Assistance for Small Businesses

Cactus Ranch

Financial Services

Bank of the Southwest

Madison Insurance Group - Mark Ruffner

Citizens Bank

Atlas Accounting & Consulting

Food & Beverage

Sidekixx

Ingo’s Art Cafe

TorC Brewing Co.

Big Lou’s Kettle Corn

El Faro

Los Arcos Steak & Lobster

Hotels, Spas, & Lodging

Pelican Spa

TorC Holiday Inn Express

Sierra Grande Lodge

Retail & Shopping

Wildflower Boutique

Gunher’s Guns & Amo

Wild Side Gallery

Zia Kayak Outfitters

Sláinte

TorC Ace Hardware

Miner’s Claim

Viva CDJRF Las Cruces Josh Fresquez

Non-Profits & Local Organizations

LA PIÑON

Sierra County Cancer Assistance

Tresco, Inc.

Open Arms Pregnancy Center

Healthy Families Sierra County

Apple Tree Educational Center

Sierra Home Care

Rio Grande Valley CASA

Geronimo Springs Alternative Pathways Program

People Growing Together

Sierra County Sheriff’s Posse

Specialty Services

Turtleback Pest Control

Kat Luther - Essential Services

Talon Septic

New Mexico Copper

Ethos Broadband

His Hands Healing Massage - Roger Swanson

Sierra Sales & Storage

Opuntia - Michael Donlan

Travel & Tourism

Love’s Travel Stop - TorC

MainStreet TorC

Friends of Elephant Butte Lake State Park

Friends of the Chamber

Rebecca Speakes

Chas Perry

Cary "Jagger" Gustin

Mario Maez

David Reedy

Celebrate Your Grand Opening or Business Milestone with a Chamber Ribbon Cutting

Opening a new business? Celebrating a new location, expansion, or anniversary?

Let us help you mark the occasion with an official Chamber Ribbon Cutting!

We'll help promote your event, invite community leaders and fellow members, and capture photos to share across our marketing channels.

SCHEDULE YOUR RIBBON CUTTING